Directed by Danny Boyle and Boy Blue with set design by Es Devlin, Free Your Mind is an immersive new large-scale stage-show reimagining The Matrix.
In 1999, The Matrix depicted a world in which humanity is imprisoned in a virtual reality, as sentient machines harvested their energy. Nearly 25 years later, Free Your Mind reimagines The Matrix as an allegory, depicting a world where humans are enslaved by algorithms and entrapped by surveillance capitalism.
The show premieres October 13 2023 in Manchester at the new Aviva Studios, home of Factory International.
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
Costume Design: Gareth Pugh / HARD+SHINY
Image credit: Ruth Hogben
We created custom costumes for Tom Sturridge in ‘The Sandman,’ a dark fantasy series loosely based on Neil Gaiman's comic series of the same name.
Inspired by Margaret Atwood’s speculative fictions (in which, famously, nothing is invented that is not already occurring somewhere in our world) choreographer Wayne McGregor reimagined her trilogy MADDADDAM as a three act ballet with The Royal Ballet and Toronto National Ballet, specially commissioning a score from Max Richter, lighting by Lucy Carter, set designs by We Not I, and costumes by us.
At the invitation of Sarah Jessica Parker we created costumes for the debut of Matthew Neenan’s ‘The Exchange’ as part of the New York City Ballet’s annual fundraiser.
In 2017 we were commissioned by the Paris Ballet to create the costumes for a new ballet choreographed by Wayne McGregor to celebrate the the birthday of the legendary French composer Pierre Boullez.
Commissioned to create costume and stage design for Wayne McGregor’s groundbreaking collaboration with Mark Ronson at the Royal Opera House.
Invited by the Opéra de Paris to design the costumes for ‘Eliogabalo’ — a major new full length opera set to open their 2016/2017 season — working to their world class production standards, we created and executed 80+ original designs.
In February 2016, in collaboration with choreographer Wayne McGregor and set designer Es Devlin, we designed costumes for 80 dancers for the opening sequence of The Brit Awards at the O2 in London.